Free shipping on orders over $75 — Limited stock remaining on PurrPure AP 390P

PurrPure
PurrPure — Pet Air Purifier

World's First Cat-Level Purifier

Best thing
around since
cats.

An air purifier, a scratcher, and a toy — built into one tower. Your cat comes to it. The fur never gets far.

Shop NowLearn More
4.8 from 2,400+ cat owners
"My cat claimed it on day one. It's her throne now." — Sarah K."You stop noticing the litter smell the second you walk in." — Priya M."Replaced a purifier AND a scratching post. Better than both." — James T."My allergies are finally manageable. The cats love it too." — Dana R."It's quiet enough that I forgot it was running." — Luca B."My cat claimed it on day one. It's her throne now." — Sarah K."You stop noticing the litter smell the second you walk in." — Priya M."Replaced a purifier AND a scratching post. Better than both." — James T."My allergies are finally manageable. The cats love it too." — Dana R."It's quiet enough that I forgot it was running." — Luca B.

The cat parent problem

Fur.
Dander.
Litter dust.

It manages its dander, dander and litter dust — travelling invisibly every time your cat takes a step, naps on your couch, or grooms itself. No normal purifier catches it at the source.

4.8

Average rating

from 2,400+ reviews

100+

Cat breeds tested

short-hair to Maine Coon

25dB

Sleep-mode noise

quieter than a whisper

99.98%

Allergen capture

H13 HEPA + carbon

What it is

Three cat
problems.
One tower.

Purifier

H13 HEPA + Activated Carbon

Filters 99.98% of allergens at cat height — exactly where they float.

Scratcher

Real sisal rope post

Cats are drawn to it naturally — so the fur gets captured before it drifts.

Toy

Rolling ball system

Three magnetic toy balls keep cats engaged near the intake vents.

See the tower
PurrPure product

Starting at

$139.99

“You stop noticing the litter box the second you walk in. That alone sold me.”

Danielle M. — Portland, Oregon

Step by step

How it works.

Draws it in, from every side.
01

Step 01

Draws it in, from every side.

The 360° intake duct pulls air from all directions — not just one face. No dead zones, no corner buildup.

Filters it, four layers deep.
02

Step 02

Filters it, four layers deep.

Pre-filter catches hair. H13 HEPA traps dander. Activated carbon eliminates litter odors. UV layer kills bacteria.

Senses the air, adjusts itself.
03

Step 03

Senses the air, adjusts itself.

A PM2.5 sensor monitors air quality in real-time and ramps fan speed up or down automatically.

vs. the competition

Most purifiers were
built for people.

They sit on shelves at chest height — while your cat sheds at floor level. PurrPure sits at cat level, where the fur actually is.

This one was built for the cat. She claims it, so the 360° intake is already where the fur is.

See the full comparison
PurrPure in home

Real homes. Real fur.

Designed to live beautifully.

PurrPure home 1

"It fits our living room perfectly."

PurrPure home 2

"My cats ignored every other scratcher."

PurrPure home 3

"The filter lasts months — worth every penny."

PurrPure home 4

"Quieter than our old fan."

Stay informed

Follow us on social.

Filter replacement reminders, new product drops, and exclusive subscriber offers — straight to your inbox.

My Store